by David Palmer | Jun 11, 2013 | Chair Massage, Politics, Videos
At the 2013 World Massage Conference (WMC) David debuted his first webinar entitled The Future of Professional Touch. After the presentation and discussion, they premiered a video interview that had been shot in April 2012. You can view it here. In it David describes...
by David Palmer | Jun 1, 2013 | Business, Chair Massage, Marketing
This article originally appeared in the May 2013 issue of Massage Magazine. The focus of the issue was on the business of massage and I was asked to respond to the question: “How can I best position myself as a wellness coach offering chair massage services to...
by David Palmer | Nov 11, 2012 | Chair Massage, Marketing
Outfitted with education, experience and selling points (see related article: 21st Century Workplace Seated Massage) for chair massage, how do you locate some likely business prospects? 1. Finding receptive companies can be as simple as reading the business section of...
by David Palmer | Nov 10, 2012 | Chair Massage, Marketing
This article originally appeared in MASSAGE Magazine’s October 2012 issue. From the first days of professional seated massage in the mid 1980s, massage in the workplace has been a significant market segment. When my business was providing chair, or seated,...
by David Palmer | Oct 4, 2012 | Business, Chair Massage
There is a successful company in Australia, 3-Minute Angels, that started in 2002 providing 3-minute chair massages in pubs and clubs for free. Customers would pay whatever they thought the service was worth. Today the business has grown into a more conventional chair...
by David Palmer | Oct 4, 2012 | Business, Chair Massage
Whenever customers sit in my massage chair, I know that their subjective experience of my touch will be the result of at least four factors: Their genetic profile (Are they male/female? Do they have biological disorders such as autism). Their personal touch history...
