Massage is Sensational

A recent article in The Atlantic about a phenomenon called ASMR (autonomous sensory meridian response) reminded me of how little we celebrate the purely sensational nature of massage. ASMR is a subjective sensory experience that typically includes highly pleasurable...

The Canyon Ranch Think Tank

Have you every wondered why the National Certification Board of Therapeutic Massage and Bodywork (NCBTMB) has such an awkward name? What’s with that business of “Therapeutic Massage and Bodywork?” Couldn’t they have stopped after the word...