by David Palmer | Feb 12, 2015 | In the News, Science
An article out today from The Atlantic outlines the conclusions of a recent working paper from Harvard and Stanford Business Schools on the impact of high workplace stress levels on employee health. "The paper found that health problems stemming from job stress,...
by David Palmer | Oct 2, 2014 | Chair Massage, Marketing
Here is a recent email from a massage student: I will be graduating in December and have to write a business plan. I need to decide how chair massage will fit into the plan but don’t have much direction from school. I’m hoping you have some marketing...
by David Palmer | May 8, 2014 | Chair Massage, Marketing
Contrary to what many massage schools would have you believe, chair massage is not simply “table massage lite.” Any successful chair massage entrepreneur will tell you that it is a specialty. So the first step is to become a specialist. You can read books, take...
by David Palmer | May 8, 2014 | Business, Chair Massage
At 31 years, there is little doubt The Walt Disney Company is the oldest continuing corporate supporter of seated massage in the world. Michael Neal began taking a stool around the Disney campus in 1982, providing employee-paid massage. When he retired 18 years later,...
by David Palmer | May 8, 2014 | Touch
Touch is good for us. While that may come as no surprise to the massage profession, research that helps us describe the underlying physiology of touch is a tremendous breakthrough. We can now tell our customers exactly why massage makes them feel good. Within seconds...
