by David Palmer | Oct 2, 2014 | Chair Massage, Marketing
Here is a recent email from a massage student: I will be graduating in December and have to write a business plan. I need to decide how chair massage will fit into the plan but don’t have much direction from school. I’m hoping you have some marketing...
by David Palmer | May 8, 2014 | Business, Marketing
This article originally appeared in the May 2014 issue of MASSAGE Magazine. Seated, or chair, massage is alive, well and flourishing in the workplace, primarily because of two overarching trends: evolving public perception of massage therapy and the impact of the...
by David Palmer | Jun 1, 2013 | Business, Chair Massage, Marketing
This article originally appeared in the May 2013 issue of Massage Magazine. The focus of the issue was on the business of massage and I was asked to respond to the question: “How can I best position myself as a wellness coach offering chair massage services to...
