by David Palmer | Oct 2, 2014 | Chair Massage, Marketing
Here is a recent email from a massage student: I will be graduating in December and have to write a business plan. I need to decide how chair massage will fit into the plan but don’t have much direction from school. I’m hoping you have some marketing...
by David Palmer | Jun 4, 2012 | Business
A good way to add value to your services is by passing along useful information to your customers. YouTube is a great source of short, well-produced videos that are free for the linking. My colleague, Russ Borner, sent along one such link that I have put up on the...
by David Palmer | Feb 5, 2012 | Business
Note: This is the fourth and last of a series of articles called “C”-ing Your Way to Success about the value of Conviction, Clarity, Consistency and Change-ability in business. The first three “C”s discussed in this series (Conviction, Clarity, Consistency) are...
by David Palmer | Dec 19, 2011 | Business
Note: This is the third in a series of four articles called “C”-ing Your Way to Success about the value of Conviction, Clarity, Consistency and Change-ability in business. In a sense, consistency is the practical result of a commitment to clarity in your...
by David Palmer | Nov 28, 2011 | Business
Note: This is the second in a series of four articles called “C”-ing Your Way to Success about the value of Conviction, Clarity, Consistency and Change-ability in business. While having conviction about your work is fundamental to a successful value-based...