by David Palmer | Feb 5, 2012 | Business
Note: This is the fourth and last of a series of articles called “C”-ing Your Way to Success about the value of Conviction, Clarity, Consistency and Change-ability in business. The first three “C”s discussed in this series (Conviction, Clarity, Consistency) are...
by David Palmer | Feb 5, 2012 | Chair Massage, Videos
While there are probably more infectious agents on the doorknob customers touch as they enter your massage space than are on your massage chair, the public nature of chair massage makes a solid hygiene protocol essential. It is a matter both of perception and...
by David Palmer | Jan 9, 2012 | Business
In the world wide web, “stickiness” refers to how long you can keep a user on your website or how often you can get them to return. It is a measure of user engagement and loyalty. So how loyal and engaged, that is to say, how sticky are massage customers?...
by David Palmer | Jan 9, 2012 | Bodywork, Politics
For as long as people have been paying for therapeutic massage services, practitioners have feared being mistaken for prostitutes. That fear was the primary driving force that, in 1983, led the American Massage Therapy Association to re-brand “massage” into “massage...
by David Palmer | Jan 3, 2012 | Chair Massage, Videos
Steve Knobles called today from North Seattle Community Acupuncture clinic. He recently started seating patients in a massage chair because it allowed easy access to their necks, backs and arms for needling and was often more comfortable than lying on a table....
