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Tag Archives: massage schools
Moving Massage from Acceptability to Accessibility
For as long as people have been paying for therapeutic massage services, practitioners have feared being mistaken for prostitutes. That fear was the primary driving force that, in 1983, led the American Massage Therapy Association to re-brand “massage” into “massage … Continue reading
Posted in Bodywork, Politics
Tagged business, David Palmer, massage, massage industry, massage schools, massage therapy, medical massage, personal care, wellness
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The Commercial Viability of Massage Approaches
Laura Allen recently blogged about the reasons why some practitioners have a difficult time getting repeat customers. One section mentioned how some practitioners try to sell energy work or other non-massage techniques to people who think they are buying massage. … Continue reading